Field Notes
AI and Localization in Progress. Things are changing fast for people in the localization world. This podcast from features short 15-minute conversations with industry thought leaders to keep you up to date on the latest innovations, experiments, and challenges.
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Field Notes
Latest Episodes
Mapping Influence For Localization Leaders
Localization can quietly own the global customer experience while still feeling powerless when priorities shift. We’re expected to deliver a high-quality multilingual experience across acquisition, conversion, onboarding, retention, and expansi...
Context As A System
I sit down with Augstin Da Fieno Delucci, co-founder of Trilogica Global and former Director of Global Data and AI at Microsoft, to unpack a shift that changes how global teams should think about AI: treating context as a system, not a prompt.<...
How to Negotiate With Your TMS
Your translation management system might not be failing, but it can still be quietly throttling your localization program. Stephanie and Giulia Greco unpack why many client-side localization professionals feel stuck right now: TMS platforms tha...
Shadow Localization: An Organizational Perspective
Translation is no longer a single lane that runs through one department. We are watching localization spread into marketing stacks, product releases, support tools, and AI features like chatbots, sometimes without any coordination at all. That ...
Shadow Localization: A Localization Managers Perspective
Someone on your team ships a translated page overnight, looks like a hero, and nobody filed a localization request. Then you stumble on the copy later and think, “Did we do this?” That moment has a name: shadow localization. We dig into why it ...
